Call for Entries | Supported by the Malaysian Ministry of Culture and Tourism! The ASEAN-China Design Convergence Competition is now open for submissions!
February 8, 2025


ASEAN-China Design Integration Competition 

ASEAN-CHINA DESIGN CONVERGENCE COMPETITION

Public solicitation

OPEN CALL


The Design Asia Collective and Asia Design Week jointly organized the ASEAN-China Design Convergence Competition.


This competition also serves as a benefit track for past winners of the Asian Vanguard Art and Design Award (AVADA), aiming to warm up for the upcoming 3rd Asian Vanguard Art and Design Award (AVADA) ASEAN region competition, which will be launched in 2025.


This competition also serves as a benefit track for past winners of the Asia Emerging Art and Design Awards , aiming to warm up for the upcoming 3rd Asia Emerging Art and Design Awards ASEAN region competition , which will be launched in 2025 .

Competition Categories

Product Design

· graphic design

Digital animation

Space Design

Fashion Design


Competition Objectives

This competition aims to promote cultural exchange between ASEAN and China, and to foster creativity and innovation. Through cross-cultural exchange and dialogue, it seeks to showcase the diversity of ASEAN and China in terms of natural landscapes, peoples, heritage, and culture, and to promote sustainable economic development. Design entries encompass product, graphic, digital, and spatial applications, conveying friendship and understanding between ASEAN and China.


Topic: Synthesis

"Synthesis" refers to combining different ideas, elements, or components to form a unified whole. It involves blending diverse or contrasting cultural elements to create entirely new, harmonious, and meaningful works.


Schedule

Registration and submission of works: February 3, 2025 - March 31 , 2025

• Exhibition Dates: May 2025


Theme application direction

• Art/Graphic Design : Integrating diverse cultural influences, including art, urban history and culture, natural landscapes, lifestyles, architecture and environment, and humanities.

Product design : Integrating aesthetics, engineering, ergonomics and functionality.

• Digital animation : Combining 2D/3D elements, using motion capture and hand-drawn animation techniques, it harmoniously integrates creative and technical elements to create vivid and fluid visual stories.

• Spatial Design : Ensure that the form, materials, and function of the design are in harmony to achieve a unified overall spatial design. (Base dimensions: 1m × 1m)


Eligibility

Participation is free .

• Open to professional designers, academics, and students

The competition is open to companies and universities in ASEAN, China, and other Asian countries.


Solicitation Requirements

Registration and Required Materials:

Electronic versions of artwork and exhibition registration form. Each designer or organization may submit a maximum of 3 pieces (sets) of artwork in each category.

Electronic document format requirements: 

Artwork dimensions: 100cm × 70cm, CMYK mode, JPG format, 300dpi

A4 size: RGB mode, JPG format, 300dpi (portrait)

File naming format: Title_Name_Nationality_Phone Number

Poster naming format: Title of work_Name_Nationality_Phone number

Registration and submission:


Review Method

The judging panel consists of international experts, and the full list will be announced later.

The results of the review will be published in relevant media, and those who are not selected will not be notified separately.


Selection and Awards

120 works were selected.

100 selected works for the exhibition


Exhibition of Works

Publication of works: The organizer will publish selected works and promote them on major media platforms.

Global Tour: Selected works will have the opportunity to be exhibited in multiple international exhibitions.


Exhibition Statement

1. Registration for this competition is free.

2. The organizing committee owns the rights to disseminate, exhibit, and publish the submitted works.

3. All entries must be original works (entries that have won awards in previous Asia Design Week events are still eligible), and must not infringe upon any third party's copyright, intellectual property rights, or patents. If any violation is discovered, the organizing committee reserves the right to disqualify the participant and revoke the certificate; the participant will be solely responsible for any related liabilities.

4. The organizer reserves the right to the final interpretation of these competition rules.

5. Priority will be given to exhibiting and selecting award-winning works from previous Asia Design Week events (i.e., the rights to award-winning works from previous events).


Exhibition Location and Time

May 2025 | Kuala Lumpur, Malaysia

• Location of the exhibition in China to be determined


Guiding Unit

Ministry of Tourism, Arts and Culture of Malaysia


Organizer

Design Asia Collective

Asia Design Week


Host

Sunway  University

Sunway  College


Strategic Partners

IACT International School of Advertising, Communication and Technology

INTI ICAD (Inti University College of Art and Design)

Sunway College & Stylo, Fashion Design Technology Hub

TARUMT (Tunku Abdul Rahman University of Management and Technology)

MIA (Malaysian Academy of the Arts)

University of Malaya

International Poster Exhibition of Asian Urban Culture

European Product Design Award

(Continuously updating)...



Designers and students are welcome to register and explore the infinite possibilities of ASEAN and Chinese design culture together!

 

In addition, the newly upgraded 3rd Asian Emerging Art and Design Awards 2025 is about to begin, so stay tuned!