Event Updates | Mr. Li Sheng, President of the Organizing Committee, was invited to participate in the China (Guangzhou) International Building Decoration Fair and delivered a keynote speech.

July 9, 2024

On July 8, 2024, Mr. Li Sheng, President of the Organizing Committee of Asia Design Week, was invited by the organizers China International Building Decoration Fair (Guangzhou), CCTV.com, and Sina Home to participate in the 2024 Top 100 New Products Launch Ceremony for the Home Building & Decoration Industry at the China (Guangzhou) International Building Decoration Fair and delivered a keynote speech.

From extensive development to high-quality development, China’s home furnishing industry has entered a new era alongside the national economy. How to fully unleash the development momentum driven by innovative products has become an important mission of the times. Amid the new development environment, new business forms are gradually taking shape. New products serve as the core engine, new trends act as boosters, and new directions will lead the home furnishing industry toward a brand-new future.

On July 8, "Toward the New Future, Create a Better Life Together — 2024 Top 100 New Products Launch Ceremony for the Home Building & Decoration Industry", co-hosted by China International Building Decoration Fair (Guangzhou), CCTV.com, China Home Culture, and Sina Home, was successfully held at the Forum Area, Hall 1.2, Area A, Canton Fair Complex. The event brought together authoritative industry experts, home furnishing brands and abundant industrial resources. Through thematic sharing sessions and high-level forums, participants explored the latest trends and cutting-edge technologies in the home furnishing industry, aiming to build a driving engine for industrial progress and inject new vitality into the sector.

Distinguished Guests Address the EventThe event kicked off with a speech by Mr. Li Dewei, Deputy General Manager of China Foreign Trade Guangzhou Exhibition Co., Ltd. He stated that the 2024 Top 100 New Products is a high-profile industry event jointly launched and carefully organized by China International Building Decoration Fair (Guangzhou), CCTV.com, China Home Culture, and Sina Home. It is also a practical exploration to tap into the innovative vitality and potential of the home building and decoration industry. This edition gathered outstanding enterprises across the sector, presenting cutting-edge designs, advanced technologies, and fashionable trends, delivering an unprecedented visual feast and innovative inspiration for the industry. It is hoped that the ceremony will help industry peers gain deeper insights into the design concepts, technical features, and market potential of new products, while building a more direct and efficient platform for the industry.

As the world’s No.1 exhibition for the home building and decoration industry, China International Building Decoration Fair (Guangzhou) has long been the "wind vane" of industrial development. Each edition witnesses the emergence of new channels, business models, and operational approaches, as well as breakthroughs in new materials, techniques, functions, and designs applied in new products. Every fair provides fresh development ideas for the industry and enterprises.

Meanwhile, Ms. Ji Jing, Co-founder and CEO of China Home Culture, noted in her address that the Top 100 New Products represents the industry’s spirit of innovation and pursuit of quality, showcasing the latest achievements of the home building and decoration sector in technological innovation, design creativity, and material application. It not only fulfills consumers’ aspirations for a high-quality life but also drives the high-quality development of the industry. With the support of national-level media and professional industry media, the event highlights the innovative vitality of the sector, leads new home consumption, and reshapes the industrial landscape.

As a full-chain commercial service organization, China Home Culture currently covers 6 major regions and more than 100 cities nationwide. It reconstructs platform resources across six dimensions — media, channels, advertising, IP new media, and branding — empowering brands in communication, marketing, and other fields.

Thematic Sharing: Exploring Industry TrendsIn the thematic sharing session, Mr. Ma Hua, Director of the Industrial Development Business Group at CCTV.com, delivered a presentation titled "Home Brand Development Trends from the Perspective of Top 100 New Products". He quoted the proverb "A hundred boats compete; only those who row hard take the lead", emphasizing that the Chinese people’s deep attachment to "home" provides confidence and momentum for the industry. Despite the competitive market, numerous emerging and cross-border brands continue to enter the sector, as it remains a promising industry.

Indeed, the Top 100 New Products brings together flagship launches from leading enterprises, fully reflecting the development direction of the home furnishing industry this year. The sector has entered a new development cycle featuring market segmentation, user stratification, and continuous iteration of products, supply chains, and terminal experiences. Refined and diversified development has become the mainstream of the industry. Home furnishing enterprises should leverage innovative products to meet new demands and capture new markets.

As design has become a key force empowering the industry, the design sector and the home furnishing industry are increasingly integrating and collaborating. The vital value of design is becoming ever more prominent: design is a catalyst for a better life and a value amplifier for the home furnishing industry. In the new era, design is embracing new vitality to respond to higher expectations for industrial upgrading and win-win cooperation.

At the event, Mr. Li Sheng, Co-founder, President and Chairman of the Organizing Committee of Asia Design Week, and Director of the Asian Vanguard Art and Design Competition, delivered a speech themed "The Power of Innovation: How Design Improves Living Quality". He elaborated on the integration of emerging technologies and home furnishing design, including the Internet of Everything and digital twin technologies embedded into physical spaces to enhance spatial perception. He also introduced Asia Design Week and its related activities.

Industry Leaders Gather for High-Level DialogueTo implement the national strategy of strengthening the country through brands and promote high-quality development of the home furnishing industry, a high-level forum entitled "Toward the New Future, Create a Better Life Together — 2024 Top 100 New Products Forum for the Home Building & Decoration Industry" was held during the fair. Mr. Ma Hua, Director of the Industrial Development Business Group at CCTV.com, moderated an in-depth dialogue on industrial development topics, including analysis and forecasts of home furnishing and decoration trends, corporate breakthrough strategies under the new economic landscape, and strategies for exploring emerging markets. The panel included distinguished industry leaders: Mr. Dan Xianxi, Marketing General Manager of Topoint Integrated Home; Mr. Ruan Jincheng, General Manager of Deyi Smart Home; Mr. Lin Yu, Beijing Direct Operations Director & National New Retail General Manager of Warren Windows and Doors; Ms. Zhong Yiyin, Deputy Marketing General Manager of Aurora; Mr. Wang Yongjian, Pan-Home Furnishing Industry Ecosystem Director of Qunmai & Maike Cloud Home.

Grand Unveiling of 2024 Top 100 New Products ListAmid great anticipation, the list of 2024 Top 100 New Products for the Home Building & Decoration Industry was officially announced. The selected products are categorized into customized solutions, system solutions, materials & craftsmanship, design, and intelligence. They embody the innovative efforts of major home furnishing enterprises this year, covering diverse home and decoration scenarios and the full industrial chain — from raw materials to finished products, from design to craftsmanship — all representing the industry’s highest standards and latest trends.

The 2024 Top 100 New Products provides in-depth and forward-looking thinking for residential and industrial upgrading, while posing new propositions for industry peers. Moving forward, the event will join hands with more pioneering forces to embark on a new journey of better living, promote industrial development with a more open attitude, and help build a new ecosystem for the home furnishing market.

Mr. Li Sheng Exclusive Interview with CCTV.comAfter the event, Mr. Li Sheng was invited to an exclusive interview at the CCTV.com booth during the fair. In his conversation with Mr. Ma Hua, Director of the Industrial Development Business Group at CCTV.com, Mr. Li Sheng introduced Asia Design Week’s cooperation with international associations, design weeks, academic institutions, office establishment, and expert and professor teams. He also expressed expectations for further collaboration and linkage between Asia Design Week and CCTV.com events in the future.

Group PhotoMr. Li Sheng, President of the Organizing Committee of Asia Design Week, and Mr. Ma Hua, Director of the Industrial Development Business Group at CCTV.com